To help get the world moving during lockdown, we created The Living Room Cup.

Each week, an elite athlete threw down a challenge direct from their living rooms – via Instagram – and invited the world to accept, giving people a chance to compete against the best.

Participants were invited to track their progress via the Nike Training Club app and share on social media with the hashtag #PlayInside.

Nike

AKQA

BRAND: NIKE FOOTBALL

CREATIVE DIRECTOR : Adrian Stannard

ART DIRECTOR : Barry Slater, Calum Torbet

SENIOR EDITOR: Giorgio Gremigni

EDITOR: Kristina McCormick

CREATIVE AGENCY: AKQA

PRODUCTION COMPANY: AKQA

ACCOUNT DIRECTOR : Mike Sinnerton

GROUP ACCOUNT DIRECTOR : Alex Aiden